All About Blurve
Your Audience, Your Stories
When people have so many ways to find music, without ever turning on a radio, what brings them back to your station?
It's your stories. From the fun fact about a singer/songwriter, to the background on a band's latest hit, to the bio of a local act that made it big: now it all has a cloud-based, secure home. In Blurve.
Blurve is a cloud-based content management system for music broadcasters. It includes a program-planning tool, which can track the runtime of everything in a show: the host’s intros and outros, the music, the scheduled live-read spots, and more. It serves as an information-sharing platform, where the most interesting details about each track can be exchanged, inserted into shows, and saved for repeated use. And it assists in professional development, giving program directors and producers fine-grained control over the balance between scripted material and ad-lib presentation. Supervisors can review all copy, either before it airs, or during an aircheck after the show. The information that is associated with each track can easily be retrieved or replaced in future shows.
Blurve. Invest in your Stories.